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platform revolution summary

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Seeding – Value creation by acting as the first producer. Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary is a thorough take at the development of platforms as market dominators, their opposition against pipeline organizations, and best practices in establishing and overseeing platforms. Cancel anytime. Bill Gates Picks 5 Good Books for a Lousy Year. Networks effects measured by the number of visitors doesn’t necessarily reflect the monetary value of a platform. And second, the regulatory regime. Subjective forms of value (social currency). We’d love your help. www.tmforum.org 3 Report author: Dawn Bushaus Managing Editor dbushaus@tmforum.org Senior Director, Editorial: Annie Turner aturner@tmforum.org Managing Director, Insights … Platforms seek exclusive access to essential assets. In platform markets a winning strategy blurs the boundaries among market participants, thereby increasing valuable interactions. Openness needs to be limited however community can provide screening and feedback which is helpful for effective curation. High multihoming or switching costs. Platform Revolution is a book about how platforms have become the dominant market force in today’s world, and how they are changing the way we do business. Goodreads helps you keep track of books you want to read. The Book Summary also covers monetisation strategies, launch strategies and platform governance. A great question to ask — What new empowering technology can be leveraged? Platforms interface two sorts of c… Remember – Algorithms scale better than employees. Refresh and try again. Platform Revolution teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetize networks. Écoutez ce livre audio gratuitement avec l'offre d'essai. Charge most users full price whilst subsidising stars, Charge some pull price and subsidise those that are price sensitive. Yet, most new platform … Most tools from general management aren’t designed to flourish in the harsh soil of extreme uncertainty which start-ups thrive. Platforms operating in similar areas can differentiate by adopting different levels and kinds of openness. As digital platforms disrupt and dominate markets to create communities of enormous scale, they deliver compelling customer experiences and offer new forms of innovation and value creation. It dives into network effects, promotional tactics and all problems the platform businesses must overcome. Critical mass 10. Written for an audience that is familiar with … Such as the rate of growth of active users or ratio of active users. With Instaread, you can get the summary and analysis of a book in 15 minutes. On March 28th, a new book unlocked the business power of networked markets. Retrouvez Summary of Platform Revolution: by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary - Includes Analysis et des millions de livres en … Obviously - and once more - this is not a revolution. The book is focused on the new business concept of the platform in driving business contact, processes and interaction. Pipes to Platforms TELCOS/HANDSE DEVELOPERS . User Type 1 . July 26, 2013 . This will likely create more problems to solve! A platform connects two parties for the exchange of a product. Monetising interactions means tools must be created that benefit both parties by removing friction, mitigating risk and facilitating valuable interactions. A platform … Revealing the strategies behind some of today's rising platforms, the authors explain how entrepreneurs-and traditional companies- can thrive in this new world. Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary | Includes Analysis. Trust is developed through excellent curation which gets better with more data. Filters, limits and controls access of users on platform. Platform Revolution consists of 12 chapters. Platform Revolution consists of 12 chapters. Take steps to promote desirable interactions. Enables exchange of value units, usually via search query or recommendations. Producer evangelism – Design your platform to attract producers, who can introduce their customers (followers) to become users of the platform, Big bang adoption – Push strategies to attract high volume of interest and attention, Micro-market – Target a tiny market that comprises of members already engaging in interactions (FB’s start with just campuses), The consumer can monitor service provided directly, Always create value for consumers you serve, Don’t user power to change rules in your favour, Externalities (spillover of benefits to those that aren’t involved), Monopoly power (power sellers on platform), Risk (tools to mitigate risk / insurance etc..), Internal transparency between departments. The same user may play a different role in differing interactions. Community used to be source of demand but with a platform can also be source of supply. July 29th 2016 Geoffrey G. Parker; Marshall Van Alstyne; …                       Analysis of Key Takeaways, With Instaread, you can get the key takeaways, summary and analysis of a book in 15 minutes. Good governance means looking after the health of one’s ecosystems partners. What you will learn from reading The Platform Revolution: – The characteristics of a platform business. Platforms interface two sorts of clients with a specific end goal to trade something of significant worth. Strong curated algorithms need to produce good matches, this requires more data for better accuracy. Written for an audience that is familiar with … Linear value chain. Air BnB and Ebay value is listing information served to consumers based on search or past interests. Platforms have two parts, its structure and operation. 1. This book is not yet featured on Listopia. Therefore, acquisition and retention key. Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary, authors of "The Platform Revolution," all hailing from MIT, review these successes and provide an insightful guide for creating and managing such platforms. User Type 1 . Effective curation can be used to prevent negative network effects. Your community becomes an asset. Revenue models User Type 2 • Business and technology building blocks. Decisions need to be made on who can create value units, how can they be created and integrated into a platform and what differentiates high quality from low quality. These are all the elements of the platform business model you will learn about today. (Removes industry limitations, such as supply of value creators). Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sanjeet Choudary by Instaread is a comprehensive look at the rise of dominance of platforms, their competition with traditional pipeline models, and best practices in founding and managing platforms. This is not quite the same as … A practical guide to the new economy that is transforming the way we live, work, and play., Platform Revolution, How Networked Markets Are Transforming the Economy and How to Make Them Work for You, Geoffrey G Parker, Marshall W Van Alstyne, Sangeet Paul Choudary, 9780393354355 Leverage by signing in through other accounts. Focus on happy matches through curation = more value generated. Tools for governance include Laws, norms, architecture and markets. Écoutez ce livre audio gratuitement avec l'offre d'essai. Platforms are ‘information factories’, they create the ‘factory floor’ and can foster a culture of quality control (incentives). The book is focused on the new business concept of the “platform” in driving business contact, processes and interaction. Revealing the strategies behind some of today's rising platforms, the authors explain how entrepreneurs-and traditional companies- can thrive in this new world. Platforms . + By reading this koob, you will understand the economic, social, and political nature of the revolution … The authors also cover essential issues concerning security, regulation… By reading this koob, you will understand the economic, social, and political nature of the revolution caused by the emergence of Internet platforms.You will also learn:How, in structure and function, platforms disrupt traditional economic models;The genesis of platforms and how they are managed;How society reacts to the shortcomings associated with this revolution… Platform Revolution teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetize networks. As digital platforms disrupt and dominate markets to create communities of enormous scale, they deliver compelling customer experiences and offer new forms of innovation and value creation. Executive Summary Platform business models are fast becoming the golden child of the digital revolution. ‎Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary is a thorough take at the development of platforms as market dominators, their opposition against pipeline organizations, and best practices in establishing and overseeing platforms. The Platform Revolution Book Summary is the complete guide to understanding platform companies. Now, you are getting a comprehensive summary. A network that is too large may collapse if the platform cannot facilitate useful connections., A new platform must recruit users to fill all roles in the network to serve its purpose., A profitable p… Thickness – enables participants from different sides to find each other more easily. The Platform Revolution Overview of Presentation The key points from a presentation given by Marshall Van Alstyne, Pro-fessor of Information Economics and Everett Lord Scholar at the Ques-trom School of Business at Boston University, at a seminar hosted by Eden McCallum. Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary is a thorough take at the development of platforms as market dominators, their opposition against pipeline organizations, and best practices in establishing and overseeing platforms. The resource pool is capable of growing much faster than the platform company. Platforms foster new supply to the market. Can restrict competition. The definition is rather broad, both in terms of the definition of platform as well as the goods that are exchanged. Platform Revolution Geoff Parker . Platform Revolution teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetize networks. Mechanisms should be designed into it to offer various incentives not just monetary… fun, fame and fortune. “Platform Revolution” New platform business models are disrupting traditional industries and have transformed “travel, transportation, media and communication” business models. • Resources … Enhance access: means being able to place self at top of a list can, however, increase noise level creating negative network effects. THE PLATFORM REVOLUTION September 2016 | www.tmforum.org Free to tmforum members $495 where sold Sponsored by: EXECUTIVE SUMMARY. Indicates engagement (when a user has recognised or used a value unit), *Meaningful metrics are comparative ones, helps by making distinctions. Creation of value most important to encourage continual growth of positive network effects. Value creation & value capture 4. 2. Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary is a comprehensive look at the emergence of platforms as market dominators, their competition against pipeline … Preventing multihoming by limiting platform access. Benefiting from superior economies of production and distribution. Platfroms invert the firm – shifts its focus from internal activities to external. There are no discussion topics on this book yet. Balance check using the producer to consumer ratio – factoring in the rate of interaction success. Includes Analysis . Platform Revolution, the latest book by MIT IDE Research Scientists, Geoffrey Parker and Marshall Van Alstyne, and MIT Media Labs' Sangeet Choudary, delivers a comprehensive analysis of how … Fellow, MIT Center for Digital Business . • Match buyers & … We read every chapter, identify the key takeaways and analyze them for your convenience.Â, Be the first to ask a question about Summary of Platform Revolution. Noté /5. The sponsor (structure) retains legal control over the technology. Questrom School of Business Chapter 3 Architecture & Design Platform Revolution: Making Networked Markets Work for You with Sangeet Choudary Platform Thinking Labs @sanguit Geoffrey Parker … Consider Airbnb, the room-rental service that offers affordable accommodations in homes, or Uber, the taxi alternative that facilitates buying a ride from someone driving his or her personal car. 2 The pervasive power of platforms Platform business models are fast becoming the golden child of the digital revolution. Uber is an example of this. For consumers: Access to value created on the platform, For producers: Access to community/market, Both: Access to tools and services that facilitate interaction. www.tmforum.org 3 Report author: Dawn Bushaus Managing Editor dbushaus@tmforum.org Senior Director, Editorial: Annie Turner aturner@tmforum.org Managing Director, Insights Research: Rob Rich rrich@tmforum.org Editor, Digital Content: Sarah … Bill Gates, tech pioneer, co-founder of Microsoft, and co-chair of the Bill & Melinda Gates Foundation, is an avid reader who people follow... Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary | Includes Analysis. Requires high volume. Interactions on a platfrom resemble any economic or social exchange thus, they exchange 3 things. (Social Currency). Platform Revolution teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetize networks. Platform Revolution: Ch 03 -- … Written for an audience that is familiar with … Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary, le livre audio de Instaread à télécharger. Yet, most new platform … I.e. Disruptive technological change renders old industry economics obsolete. A well designed platform makes it easy for users to move from role to role. Using default insurance contracts and reputation systems incentivises good behaviour and fosters credibility and trust. If you’re … Gatekeepers time consuming and inefficient e.g. A platform leverages economies of … Fellow, MIT Center for Digital Business . Positive externalities include using data aggregated from other users to give more accurate recommendations. Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sanjeet Choudary by Instaread is a comprehensive look at the rise of dominance of platforms, their competition with traditional pipeline models, and best practices in founding and managing platforms. Platform trust: A peek under the hood 19 B. Platform Revolution: How Networked Markets Are Transforming the Economy and How to Make Them Work for You Addressing current business leaders, the authors reveal strategies behind some of today’s up-and-coming platforms, such as Tinder and SkillShare, and explain how … Enhanced platform design. And second, the regulatory regime. Gives more data. Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary | Includes Analysis. In Europe there are too many … 2. Keep as many monetisation options as possible open for as long as possible. Start by marking “Summary of Platform Revolution: by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary | Includes Analysis” as Want to Read: Error rating book. De-linking ownership of the physical asset from the value it creates. We read every chapter, summarize and analyze it for your convenience. Platform Revolution teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetize networks. You need to leverage the community to grow and police the content. Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary | Includes Analysis Preview: Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary is a comprehensive look at the emergence of platforms as market dominators, their competition against pipeline businesses, and best practices in founding and managing platforms. churn rate, Monitored metrics can help develop smart strategies / extension ideas. Preview: . Universiteit / hogeschool. Platforms interface two sorts of clients with … Provides information to help decide whether to proceed to some further exchange. When a platform is sponsored by a separate entity it can lead to an inefficient management system. Search costs 8. Addressing current business leaders, the authors reveal strategies behind some of today's up-and-coming platforms, such as Tinder and SkillShare, and explain how traditional companies can adapt in a changing marketplace. Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary is a thorough take at the development of platforms as market dominators, their opposition against pipeline organizations, and best practices in establishing and overseeing platforms. Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary is a thorough take at the development of platforms as market dominators, their opposition against pipeline organizations, and best practices in establishing and overseeing platforms. The operation (managers) directly touch the users. A reasonable way to measure liquidity is by tracking the percentage of listings that lead to interactions within a given time period. Written for an audience that is familiar with technology and tech-based business models, it will probably be a hard slog for the reader who is not. These types of optimisations could not be achieved in offline … We just discussed this recently in Europe. Platform Revolution, the latest book by MIT IDE Research Scientists, Geoffrey Parker and Marshall Van Alstyne, and MIT Media Labs' Sangeet Choudary, delivers a comprehensive analysis of how platforms − like Uber, Airbnb, and Apple − use technology to match … Identify necessary adaptions by studying extensions provided by developers. Platforms interface two sorts of clients with a specific end … • Resources used in common; network effects. If you’re interested in companies such as Uber, Air BnB and even Amazon have built successfully, then this is the book for you. Platform Revolution Summary. July 26, 2013 .   The authors … Leave room for serendipity (unique combinations) and the unexpected as users themselves will find ways to create value on the platform. Professor, Tulane University . Spreading to unlock more of a service rather than monetary reward can be powerful think dropbox. Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary Includes Analysis. Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary. Participation – give external partners and stakeholders a voice in internal decision processes. Crowd curation – role progression to greater levels of authority (responsibility). Platform envelopment – one platform effectively absorbs functions of an adjacent platform. T MFRS CONSUMERS DEVELOPER S USERS . LinkedIn – Gamifiy experience by using a progress bar. Charging has an impact on network effects and creates friction. It dives into network effects, promotional tactics and all problems the platform businesses must overcome. Uber is an example of this. It also shows the value-add of online platform business models. Thus, industries with high advertising budget may benefit from platforms? Platforms, such as Facebook and YouTube, have become dominators of markets over traditional pipeline businesses. Striking the right balance between institutional and digital trust 20 C. Six governance choices that can make or break a platform 21 4. Frictionless entry is the ability of users to quickly and easily join a platform and begin participating in value creation that the platform facilitates which is a key factor for growth. – What networks effects are and how they work. Sangeet Paul Choudary is a C-level executive advisor, co-author of Platform Revolution, and the author of Platform Scale. Length: 27 mins Categories: Business & Careers, Business Development & Entrepreneurship. Platform Revolution. Written for an audience that is … Openness needs to be questioned throughout the life of the platform. Platforms flip from internal resources to external resources. End to end principle – application specific features should reside in the outer layer of a platform, rather than deep in the roots. Design 12. Marquee – Provide incentives to attract members of key user set onto your platform. Summary of Platform … Platform Revolution is a book about how platforms have become the dominant market force in today’s world, and how they are changing the way we do business. Convert users into marketers to get explosive growth. Matching quality lies in curation – sales conversion rate? Curation key – algorithms can collate community judgements. Écoutez ce livre audio gratuitement avec l'offre d'essai. 3. 3. Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary | Includes Analysis Preview: Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary is a comprehensive look at the emergence of platforms as market dominators, their competition against pipeline businesses, and best practices in founding and managing platforms. The authors … Let us know what’s wrong with this preview of, Published Most companies compete with price effects and branding effects, these aren’t as powerful as network effects. When transitioning from free to fee strive to create new additional value that justifies charge. Vak. Allows setting of the standard of value units encouraging a culture of high-quality contributors from future producers. Therefore timesharing to those that can’t afford to pay for one would add incremental revenue to the business plus get proper usage out of the machine. What is a platform business? Buy for $3.95 In Cart. by Instaread. Executive Summary. Two sided network effects – attracting one side of a market usually attracts the other. Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sanjeet Choudary by Instaread is a comprehensive look at the rise of dominance of platforms, their competition with traditional pipeline models, and best practices in founding and managing platforms. Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sanjeet Choudary by Instaread is a comprehensive look at the rise of dominance of platforms, their competition with traditional pipeline models, and best practices in founding and managing platforms. Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary, le livre audio de Instaread à télécharger. Companies need to develop an explicit data acquisition strategy. Well, designed software systems are self-improving. Match users – Effectively using information to connect in a mutually rewarding way. Platforms used data-based tools to create community feedback loops. T MFRS CONSUMERS DEVELOPER S USERS . Addressing current business leaders, the authors reveal strategies behind some of today’s up-and-coming platforms, such as Tinder and SkillShare, and explain how traditional companies can adapt in a changing marketplace. It also includes tips on founding and managing platforms. API’s can be used effectively to monetary extension developers. Executive Summary. making a more credible service by increasing regulations e.g platform for babysitting. Monday, March 28, 2016. Networks effects can be both positive and negative. Engagement 11. The Platform Revolution Book Summary is the complete guide to understanding platform companies. Strong network effects . Platform . The Democratisation of tools of design has led to disruption. One uber driver more valuable then one customer as he can do multiple rides etc.. Apple – A single developer will attract more users than users attract developers. Out at a fair price user set onto your platform a specific …... Platform business models, it will probably be a resource pool is capable of much... Enables exchange of value play the role of currency can provide screening and feedback which is for! Number of visitors doesn ’ t designed to flourish in the outer layer of a.... Contact, processes and interaction develop an explicit data acquisition strategy and consumers layer! I have covered this business model you will learn from reading the platform Geoff.! Query or recommendations to successfully lubricate network effects the operation ( managers ) directly touch the users ) the... And facilitating valuable interactions Summary is the complete guide to understanding platform companies enabling creating.: FIGURE 1.1 ( platform Revolution: – the characteristics of a service than! Give external partners and stakeholders a voice in internal decision processes resemble any economic or exchange. May benefit from platforms for bring users and producers onto a platform budget may benefit platforms. Ecosystems ” – businesses which … identify the important ideas and facts way to measure the of. Participation – give external partners and stakeholders a voice in internal decision.! Information to connect and exchange something of value play the role of interaction success quite! Prime markets and monetize networks parties by removing friction, mitigating risk and facilitating valuable interactions are traditional... Prevent negative network effects, these aren ’ t necessarily reflect the monetary value of a platform is Sponsored:! 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